Crawford W. Peterson

Experience

1. 2025–2026

   Lead Architect & Full-Stack Developer

   MyOrbisResults

   Six core applications taken from client concept to production, backend and frontend, including MyOrbisVoice, MyOrbisLocal, and MyOrbisWeb. Built the AI workflows and custom AI training functionality, and the multi-agent systems handling backend processing and automated content generation. SEO, AEO, and GEO frameworks were designed into the platform architecture rather than bolted on afterwards.

2. 2017–2026

   Independent WordPress Developer & Technical Consultant

   Contract

   Full-stack WordPress and PHP, custom API integrations, Docker, n8n automation, MCP implementations, local model deployment via LM Studio, and cloud server administration. Contract work concluded July 2026.

3. 2016–2026

   Founder, SEO Strategist & Full-Stack WordPress Developer

   LightBox SEO

   Built and ran the practice from 2016 until its sale in June 2026. Structured data, semantic page architecture, entity optimisation, and topical authority for client sites. Technical audits, Core Web Vitals work, keyword and competitor research. Cloudflare, DNS, SSL, and CDN configuration. Google Business Profile and Maps optimisation. AI-assisted publishing workflows and custom GPTs built into the delivery process.

4. 2005–2017

   Freelance Web Developer & Multimedia Designer

   Independent

   Web and graphic design, video and audio production, marketing collateral, and CMS administration.

Selected projects

• MyOrbisResults Suite

  Six production applications, with multi-agent systems and custom AI training workflows driving content pipelines and SEO/AEO/GEO automation.

• Diamond Star Cleaning Services

  Spanish pages carry Spanish URLs because a translated slug is what earns the query. A proposition auditor checks every claim on the built site against the catalog before it ships, and reports where each one is asserted and whether anything contradicts it.

• Orbis Sentinel

  One place that holds every finding, every incident with the exact commands used, and the detection rules derived from them — plus a posture score for an attack surface most security tooling does not look at.

• LightBox SEO

  100/100 mobile Google PageSpeed on a WooCommerce site, with secure payment processing and local SEO across a 50-mile service area.

• Complete Converting

  Built in March 2024 and not edited since. It holds first position in local packs across the region, and Google's AI Overviews, ChatGPT and Claude all now name the business — surfaces that did not exist when it shipped.

• MyOrbisBiz

  Each listing surfaces a real problem on day one, a free claim converts it into a consented lead, and partners earn first-touch attribution on the services that follow.

• DelawareLegal.help

  An affiliate offer that reads as a legal resource rather than an affiliate funnel: structured by practice area and county instead of by the commission behind it.

• BPS Profit Strategies

  Prospecting, qualification and follow-up run as recorded agent runs behind approval gates rather than as an inbox and a spreadsheet. Because tenancy was in the schema from the first migration rather than retrofitted, the second tenant costs a row instead of a rebuild.

• Lease Solar Energy

  Qualified leads flow straight into the CRM, and the site publishes on a standing schedule without an editor — built for classic search, answer engines, and generative results at the same time.

Capabilities